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How to Engage Your Audience Through Social Media
- 27/09/2017
- Posted by: medisocial
- Category: Advertising, Instagram, Marketing, Online Reviews, Social Media
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Is your social media falling flat? Don’t sweat it; many hours have gone into perfecting the use of this not-so-secret weapon. Facebook, Google+, Twitter, Pinterest, and Instagram strategies are outlined in detail below. Once you understand how they all work and which will suit your business best, learn how to handle them and other factors
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16 Website SEO Musts for a Higher Search Ranking
- 06/09/2017
- Posted by: medisocial
- Category: Local Search, Marketing, Medical Marketing, SEO, Website
Search engines strive to create the best user experience possible, providing the most relevant, useful information based on the user’s search terms. If they didn’t, users would no longer rely on them for information. This is good news: the more relevant, informative and useful user experience you create, the better the chances that search engines
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6 Reasons Your Local Business Listings Need to Be Accurate
- 21/08/2017
- Posted by: medisocial
- Category: Google, Health Care, Local Search, Marketing, Medical Marketing, SEO
As a healthcare practitioner, how likely is it that potential customers will come through your door? The whole point of an online presence is to entice patients into your clinic, your healthcare practice or your medical center so you can convert them to loyal patients rather than just browsers online. Further, nothing is more frustrating
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What is Digital Advertising and Why Does It Matter?
- 19/08/2017
- Posted by: medisocial
- Category: Advertising, digital, Facebook, Google Ads, Local Search, Marketing, Medical Marketing
Digital advertising is the process of using internet technology to deliver promotional advertising to consumers. Digital advertising encompasses promotional ads and messages that are delivered through social media, email, search engine ads, mobile banner ads, affiliate programs and website display ads. Digital advertising has surpassed traditional advertising Just how popular is digital advertising? In 2016,
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Quality Over Quantity
- 17/08/2017
- Posted by: medisocial
- Category: Advertising, Content Marketing, Health Care, Marketing, Medical Marketing, SEO, Social Media
Businesses don’t always know what they’re getting into with social posting. Most turn to outsourcing because they don’t have the time to get to know the process and learn to navigate social media. They may as well be holding up a big SOS beacon. You need to be an expert in the field so you
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3 Tips to Make Your Website Actually Useful
- 09/08/2017
- Posted by: medisocial
- Category: Advertising, Content Marketing, Google, Website
Gone are the days of a “form over function” internet. Where once the simple novelty of seeing a business online, in any fashion, was often enough. Now, today’s more savvy audiences simply want to get where they are going. So with the priorities of today’s business websites being speed and ease of use, here are
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What is Programmatic Advertising?
- 08/08/2017
- Posted by: medisocial
- Category: Advertising, Facebook, Google, Google Ads, Health Care, Marketing, Medical Marketing, SEO
The advertising world is full of jargon, and new phrases are always popping up. One you may have heard in the past couple of years is “programmatic advertising.” So what is it, and why does it sound so technical? Take my hand and come with me to the world of advertising, where we’ll venture further
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What is Content Marketing and Why Does It Matter?
- 05/08/2017
- Posted by: medisocial
- Category: Content Marketing, Health Care, Marketing, Medical Marketing, SEO, Social Media
In the heyday of traditional marketing, attracting and retaining customers was an intimidating task for local business owners to accomplish, especially when the inflated budgets of larger businesses made it difficult to compete. Today, there are many different avenues for business owners to interact with consumers, and social media makes it easier than ever for
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5 Reasons SEO is Essential for Website Success
- 03/08/2017
- Posted by: medisocial
- Category: Health Care, Marketing, medical, Medical Marketing, SEO, Uncategorized
SEO, or Search Engine Optimisation, is a term you’ve most likely heard before. As digital marketing continues to rise, so does the contest for web visibility. If potential customers can’t find you online, you’re missing out on a huge demographic. That’s why we’ve narrowed down five important reasons to use SEO. 1. Website traffic Traffic
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What is SEO and Why Does It Matter?
- 27/07/2017
- Posted by: medisocial
- Category: Health Care, Marketing, medical, Medical Marketing, SEO
Search Engine Optimization—or SEO—is a term that may sound scary at first, but is simple when you break it down. It’s the process of optimizing your online content (website, blog or otherwise) for search engine algorithms like Google’s. Search engine algorithms are what look at all the content on the web, and lay it out on the search engine results pages. This is where your business will get found, or be lost in the world of “second page and beyond.” Your business’ SEO efforts are what determines your SERP (search engine results page) ranking, and consequently, determines how “findable” you are online to your customers.
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