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The Dos and Don’ts of Customer Service
- 02/10/2017
- Posted by: medisocial
- Category: Customer Care, Marketing, Medical Marketing, Reputation Management
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Everyone can recall a time when they’ve received excellent customer service. Whether it was the clerk who was extra helpful or the hotel staff who went above and beyond, we’ve all experienced it. Unfortunately, though, the bad customer service is almost always recalled more easily. In the pursuit of excellent customer service, several dos and
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Review Management Best Practices
- 04/09/2017
- Posted by: medisocial
- Category: Customer Care, Health Care, Marketing, Online Reviews, Reputation Management
Why your business needs to stop removing reviews 1) People can tell your business is filtering the reviews. 68% of patients trust reviews more when they see both good and bad scores (Econsultancy, 2012). Patients are more review savvy and can spot when things look too good to be true. 95% of consumers suspect censorship
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Why Your Clinic Should Want More Reviews on Review Sites
- 01/09/2017
- Posted by: medisocial
- Category: Advertising, Customer Care, Health Care, Medical Marketing, Online Reviews, Reputation Management
Responding to patients online could not be more important as reviews continue to grow more than ever before. Aside from the fact that reviews from patients help others decide whether they should visit a business or not, reviews are now more prevalent on search results pages—meaning a lot of eyes can see what is being
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How to Respond to Negative Healthcare Reviews
- 25/08/2017
- Posted by: medisocial
- Category: Customer Care, Facebook, Google, Health Care, Local Search, Online Reviews, Reputation Management
Believe it or not, the same premise applies to negative review response as it does to positive reviews. How you respond to a negative review impacts not only the reviewer but all the sets of eyes that come afterward. Seeing a healthcare business handle a particularly challenging review online suggests that management is proud of
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How to Respond to Positive Healthcare Reviews
- 23/08/2017
- Posted by: medisocial
- Category: Customer Care, Facebook, Google, Medical Marketing, Online Reviews, Reputation Management
A good or bad reputation can mean the difference between a practice thriving and expanding, or close their doors for good. In the digital age, a healthcare business’s reputation is controlled by consumers using online review platforms like Google, and Facebook to announce the quality of their services publicly. The good news is that this
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What is Online Reputation Management?
- 02/08/2017
- Posted by: medisocial
- Category: Health Care, Marketing, medical, Medical Marketing, Online Reviews, Reputation Management, Social Media
A healthcare practice’s reputation used to be what they said about themselves in their advertising and the reach their customers had via word of mouth. Now, consumers are pushing out a clinic’s reputation and image collectively by providing real-time feedback online through review sites, social media, forums and other channels. Basically, if it is an