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16 Website SEO Musts for a Higher Search Ranking
- 06/09/2017
- Posted by: medisocial
- Category: Local Search, Marketing, Medical Marketing, SEO, Website
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Search engines strive to create the best user experience possible, providing the most relevant, useful information based on the user’s search terms. If they didn’t, users would no longer rely on them for information. This is good news: the more relevant, informative and useful user experience you create, the better the chances that search engines
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Facebook Advertising vs. Boosted Posts
- 12/08/2017
- Posted by: medisocial
- Category: Advertising, Content Marketing, Facebook, Google, Marketing, Medical Marketing
On the surface boosting content on Facebook seems like a pretty straight forward transaction. The more dollars you spend, the more eyes see your message. While that’s certainly true, to get the most value out of your dollar it’s worth knowing the basic nuances of how boosting on Facebook works. Truth be told, Facebook’s Advertiser Help
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Tips for Providing The Perfect Customer Experience
- 07/08/2017
- Posted by: medisocial
- Category: Customer Care, Health Care, Innovation, Marketing, medical, Medical Marketing, Online Reviews, Reputation Management
Amazing customer service may seem like a lot of extra work on a short-term basis, but it does improve your brand image and goodwill, which means a lot in the long run. No matter how big or small your business is, you must focus on making your customers happy. There are many ways to do
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What is Content Marketing and Why Does It Matter?
- 05/08/2017
- Posted by: medisocial
- Category: Content Marketing, Health Care, Marketing, Medical Marketing, SEO, Social Media
In the heyday of traditional marketing, attracting and retaining customers was an intimidating task for local business owners to accomplish, especially when the inflated budgets of larger businesses made it difficult to compete. Today, there are many different avenues for business owners to interact with consumers, and social media makes it easier than ever for
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How to Use Paid Ads to Grow Your Facebook Following
- 04/08/2017
- Posted by: medisocial
- Category: Facebook, Health Care, Marketing, medical, Medical Marketing, Social Media
So, you’ve got your Facebook Business page setup and you’re posting regularly. You’ve even got some likes and shares. That’s great! But why stop there? With over 1.79 billion users active on the platform every day, there’s a lot of real estate to cover, and your content can only reach so far without a little help. That’s
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5 Reasons SEO is Essential for Website Success
- 03/08/2017
- Posted by: medisocial
- Category: Health Care, Marketing, medical, Medical Marketing, SEO, Uncategorized
SEO, or Search Engine Optimisation, is a term you’ve most likely heard before. As digital marketing continues to rise, so does the contest for web visibility. If potential customers can’t find you online, you’re missing out on a huge demographic. That’s why we’ve narrowed down five important reasons to use SEO. 1. Website traffic Traffic
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What is Online Reputation Management?
- 02/08/2017
- Posted by: medisocial
- Category: Health Care, Marketing, medical, Medical Marketing, Online Reviews, Reputation Management, Social Media
A healthcare practice’s reputation used to be what they said about themselves in their advertising and the reach their customers had via word of mouth. Now, consumers are pushing out a clinic’s reputation and image collectively by providing real-time feedback online through review sites, social media, forums and other channels. Basically, if it is an
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Healthcare Website Essentials
- 31/07/2017
- Posted by: medisocial
- Category: Health Care, Marketing, medical
Consulting with a healthcare professional to “assume the perspective of your patient” is one of those classic easier said than done problems. It’s not for lack of trying, but owning a healthcare or medical business isn’t just a job, it’s a lifestyle. And when you put that level of passion and commitment into something, your unique familiarity