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Quality Over Quantity
- 17/08/2017
- Posted by: medisocial
- Category: Advertising, Content Marketing, Health Care, Marketing, Medical Marketing, SEO, Social Media
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Businesses don’t always know what they’re getting into with social posting. Most turn to outsourcing because they don’t have the time to get to know the process and learn to navigate social media. They may as well be holding up a big SOS beacon. You need to be an expert in the field so you
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Why is Social Media Important?
- 13/08/2017
- Posted by: medisocial
- Category: Advertising, Health Care, Marketing, Medical Marketing, Social Media
Since the early 2000s, social media platforms have revolutionized the way people connect with one another. Today, there are 2.3 billion active users of social media worldwide. Business owners who take advantage of the ocean-sized lead pool created by social media channels will undoubtedly reel in a boatload of benefits. Currently, the number of brands present on
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Facebook Advertising vs. Boosted Posts
- 12/08/2017
- Posted by: medisocial
- Category: Advertising, Content Marketing, Facebook, Google, Marketing, Medical Marketing
On the surface boosting content on Facebook seems like a pretty straight forward transaction. The more dollars you spend, the more eyes see your message. While that’s certainly true, to get the most value out of your dollar it’s worth knowing the basic nuances of how boosting on Facebook works. Truth be told, Facebook’s Advertiser Help
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What is Programmatic Advertising?
- 08/08/2017
- Posted by: medisocial
- Category: Advertising, Facebook, Google, Google Ads, Health Care, Marketing, Medical Marketing, SEO
The advertising world is full of jargon, and new phrases are always popping up. One you may have heard in the past couple of years is “programmatic advertising.” So what is it, and why does it sound so technical? Take my hand and come with me to the world of advertising, where we’ll venture further
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Tips for Providing The Perfect Customer Experience
- 07/08/2017
- Posted by: medisocial
- Category: Customer Care, Health Care, Innovation, Marketing, medical, Medical Marketing, Online Reviews, Reputation Management
Amazing customer service may seem like a lot of extra work on a short-term basis, but it does improve your brand image and goodwill, which means a lot in the long run. No matter how big or small your business is, you must focus on making your customers happy. There are many ways to do
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Digital Customer Service: The 10 Cornerstones
- 06/08/2017
- Posted by: medisocial
- Category: Customer Care, Health Care, Marketing, medical, Medical Marketing, Social Media, Website
Customer service is about solving the problems of your customers. Now, companies have to manage customer service across multiple channels. When people have a negative experience online, they blame the company. Not responding to customers on review sites and social media is worse than having a phone line that goes unanswered because there are thousands
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What is Content Marketing and Why Does It Matter?
- 05/08/2017
- Posted by: medisocial
- Category: Content Marketing, Health Care, Marketing, Medical Marketing, SEO, Social Media
In the heyday of traditional marketing, attracting and retaining customers was an intimidating task for local business owners to accomplish, especially when the inflated budgets of larger businesses made it difficult to compete. Today, there are many different avenues for business owners to interact with consumers, and social media makes it easier than ever for
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How to Use Paid Ads to Grow Your Facebook Following
- 04/08/2017
- Posted by: medisocial
- Category: Facebook, Health Care, Marketing, medical, Medical Marketing, Social Media
So, you’ve got your Facebook Business page setup and you’re posting regularly. You’ve even got some likes and shares. That’s great! But why stop there? With over 1.79 billion users active on the platform every day, there’s a lot of real estate to cover, and your content can only reach so far without a little help. That’s
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5 Reasons SEO is Essential for Website Success
- 03/08/2017
- Posted by: medisocial
- Category: Health Care, Marketing, medical, Medical Marketing, SEO, Uncategorized
SEO, or Search Engine Optimisation, is a term you’ve most likely heard before. As digital marketing continues to rise, so does the contest for web visibility. If potential customers can’t find you online, you’re missing out on a huge demographic. That’s why we’ve narrowed down five important reasons to use SEO. 1. Website traffic Traffic
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What is Online Reputation Management?
- 02/08/2017
- Posted by: medisocial
- Category: Health Care, Marketing, medical, Medical Marketing, Online Reviews, Reputation Management, Social Media
A healthcare practice’s reputation used to be what they said about themselves in their advertising and the reach their customers had via word of mouth. Now, consumers are pushing out a clinic’s reputation and image collectively by providing real-time feedback online through review sites, social media, forums and other channels. Basically, if it is an