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  • Critical Data For Online Local Clinic Listings

    • 07/11/2017
    • Posted by: medisocial
    • Category: Advertising, digital, Google, Health Care, Local Search, SEO
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    nap-data-critical-listings

    Listings for local SEO If you want to rank well in local search, you need consistent NAP data, website, hours, and more across all major listing directories. This is essential for search engines to validate you as a credible local business. The more accurate and consistent data there is about your business across the web,

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  • What Social Media Monitoring Can Teach You About Your Business

    • 22/10/2017
    • Posted by: medisocial
    • Category: Health Care, Marketing, medical, SEO, Social Media
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    2017-09-15_social-media-monitoring_fi

    Intro to Social Media Monitoring Have you ever been at a party and caught a person or a group glancing at you while whispering covertly? What’s up with that? Is your fly open? Does someone have a crush on you? Does someone want to throw a drink in your face? You’d want to know, wouldn’t

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  • How to Build your Business Blogging Skills

    • 25/09/2017
    • Posted by: medisocial
    • Category: blogging, Content Marketing, Health Care, Medical Marketing, Website
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    lmi-bloggingBlog

    So, your business has decided to take the leap into the blogosphere. Great! There’s no shortage of reasons why blogging can benefit your business. However, the world of business blogging may still feel like uncharted territory. What should your blog discuss? How many posts should get published, and how often? Just who the heck is

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  • 5 Steps To Becoming an Instagram Sensation

    • 13/09/2017
    • Posted by: medisocial
    • Category: Advertising, Content Marketing, Health Care, Instagram, Medical Marketing
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    instagram-sensationBlog-1

    300 million—the number of people on Instagram every single day. Businesses are taking advantage of Instagram by using it as a resource to gain popularity and increase their customer base. In fact, top brands like Nike and National Geographic have over 60 million Instagram followers! So why would any business pass up this opportunity? If you’re not

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  • How to Reach Your Audience With Digital Advertising.

    • 11/09/2017
    • Posted by: medisocial
    • Category: Advertising, digital, Google Ads, Health Care, Marketing, Medical Marketing, Social Media
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    digital-ads-audienceBlog (2)

    Digital advertising comes in many different varieties, including display advertising (those web banners next to your favorite Youtube videos), sponsored ads (such as those on Google and Facebook), and of course, search ads—just to name a few! So where do you start? While there are so many online options to choose from, reaching your intended

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  • Review Management Best Practices

    • 04/09/2017
    • Posted by: medisocial
    • Category: Customer Care, Health Care, Marketing, Online Reviews, Reputation Management
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    The-Review-Management-High-Road-fi

    Why your business needs to stop removing reviews 1) People can tell your business is filtering the reviews. 68% of patients trust reviews more when they see both good and bad scores (Econsultancy, 2012). Patients are more review savvy and can spot when things look too good to be true. 95% of consumers suspect censorship

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  • Why Your Clinic Should Want More Reviews on Review Sites

    • 01/09/2017
    • Posted by: medisocial
    • Category: Advertising, Customer Care, Health Care, Medical Marketing, Online Reviews, Reputation Management
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    review-sitesBlog

    Responding to patients online could not be more important as reviews continue to grow more than ever before. Aside from the fact that reviews from patients help others decide whether they should visit a business or not, reviews are now more prevalent on search results pages—meaning a lot of eyes can see what is being

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  • How to use #Hashtags

    • 30/08/2017
    • Posted by: medisocial
    • Category: digital, Facebook, Health Care, Medical Marketing, Social Media
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    how-to-hashtagBlog-1

    How hashtags can help you reach the out-crowd and engage the in-crowd The facts are in: if you are not using hashtags, you are missing out! With a tweet with hashtags being 33% more likely to get retweeted, these handy hashtags can make the difference between #GameOver and #Trending when it comes to social media success. Hashtags

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  • 7 Social Media Tactics for Businesses That Struggle With Social

    • 28/08/2017
    • Posted by: medisocial
    • Category: Advertising, Content Marketing, Facebook, Google, Health Care, Medical Marketing, Social Media
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    struggle-with-socialBlog

    A strong social media presence is one of the best ways to be heard, and healthcare businesses are no exception to this rule. Forget the doorstep; there’s a whole world of potential patients and fans at your fingertips who are actively looking for a provider that they can identify and engage with on a personal level. However,

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  • How to Respond to Negative Healthcare Reviews

    • 25/08/2017
    • Posted by: medisocial
    • Category: Customer Care, Facebook, Google, Health Care, Local Search, Online Reviews, Reputation Management
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    negative-review-repsponseBlog

    Believe it or not, the same premise applies to negative review response as it does to positive reviews. How you respond to a negative review impacts not only the reviewer but all the sets of eyes that come afterward. Seeing a healthcare business handle a particularly challenging review online suggests that management is proud of

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